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Amazfit is “Stronger, Together” at CES 2021

While CES looks a bit different in 2021, Amazfit has chosen the theme "Stronger, Together" for this year’s product showcase. This theme highlights not only the brand’s commitment to provide consumers effective products and services for engaging in healthier connected lifestyles, but also illustrates the strength that togetherness can bring in unprecedented times. We understand the importance of supporting one another, and thank you for allowing us to be stronger, together with you. 

Although our showcase has gone all-digital this year, we are excited to highlight products that connect health with technology: 

Amazfit GTR 2e and Amazfit GTS 2e: The Perfect Combination of Style and Health

Expanding the Amazfit GT Family, the Amazfit GTR 2e and Amazfit GTS 2e feature a borderless design that uses curved glass to create a strong and integrated visual experience. The Amazfit GTS 2e boasts a 1.65-inch HD AMOLED screen with 341 ppi pixel density, making it comparable in clarity to the latest smartphones, and the Amazfit GTR 2e is fitted with a large 1.39-inch HD AMOLED screen with 326 ppi pixel density for a clear and vivid display.   

Equipped with the latest BioTrackerTM 2 PPG high-precision optical sensor, the Amazfit GTR 2e and Amazfit GTS 2e feature extensive health tracking[1] like heart rate monitoring, blood-oxygen saturation measurement, in-depth sleep quality monitoring, PAI™ (Personal Activity Intelligence) Health Assessment System and all-day stress level monitoring. They also feature 90 built-in sports modes and the ability to perform voice operations without internet access—including turning on sports modes or opening the heart rate monitoring function. The Amazfit GTR 2e and Amazfit GTS 2e strike the perfect balance between smart, sporty and stylish. 

Amazfit Bip U Series: Your First Step into Smart Fitness

The Amazfit Bip U Series is a great lifestyle companion featuring a large 1.43” HD color screen, more than 60 sports modes, 9-day battery life[2] and 5 ATM water resistance. With 50 watch faces to choose from, easily reflect your personal style on your wrist. Additionally, the customizable watch face[3] lets you display the most important information to you right on the home screen such as time, date, weather, heart rate, and more.

Weighing in at just 31 grams, the Amazfit Bip U and Amazfit Bip U Pro are ultra-light and designed for all-day comfort. This smartwatch series includes a newly upgraded biological optical tracking sensor, the BioTrackerTM 2, that supports measurement of blood-oxygen saturation, sleep quality monitoring and heart rate tracking. The watch also supports stress level monitoring, provides breathing exercises to relax, tracks menstrual cycles and features the PAI™ Health Assessment System. You can also talk to Amazon Alexa[4] on your Amazfit Bip U Pro - ask questions,  get translations, set alarms and timers, check the weather, control your smart home devices and more.

Amazfit Neo: Retro Look with Advanced Features

The Amazfit Neo is equipped with four physical buttons surrounding the screen and features a design that is reminiscent of a classic digital watch. Putting a retro twist on modern features, the Amazfit Neo uses the BioTrackerTM PPG sensor[5] that is able to monitor your heart rate 24 hours a day, integrate with the innovative PAI™ Health Assessment System and track your sleeping patterns. The Amazfit Neo also boasts impressive battery life and power-management capabilities so you can use it up to four weeks[6], with typical use, on a single charge.

 Amazfit ZenBuds: Fits Right So You Can Sleep Tight

The Amazfit ZenBuds are smart earbuds that use noise-blocking technology to reduce distracting noises and play soothing sounds. Helping you relax, meditate, or focus on work, these earbuds keep distractions at bay and allow you to fall asleep peacefully at night. When worn to bed, the Amazfit ZenBuds can detect when you’re asleep and automatically stop playing sounds to avoid waking you up. The sleep monitoring features analyze your sleep quality and sleeping positions each night, which help you form healthier sleeping habits.

Amazfit PowerBuds: Dynamic Sound for Every Workout

The Amazfit PowerBuds make workouts more immersive with clear and powerful sound quality. These innovative earbuds are equipped with a PPG optical sensor that monitors your heart rate and keeps you informed of your workout status. When your heart rate exceeds the pre-set warning value, wearers receive a voice notification through the earbuds.

Amazfit PowerBuds provide eight hours[7] of play time on a single charge, and coupled with the charging case, they can function for an additional 16 hours—meaning you can enjoy up to 24 hours of music on-the-go. Additionally, these earbuds feature IP55 protection[8] against damage caused by dust, rain and sweat, keeping you worry-free during workouts. 

Amazfit Smart Scale: Holistic Health Data at Your Feet 

The Amazfit Smart Scale features a high-precision G-shaped sensor, which is sensitive enough to detect minor weight changes, and provides high-accuracy weight measurement. Boasting a high-performance  data processing chip, the scale provides metrics for 16 body health indicators--allowing you to easily understand your overall physical condition. Metrics include body weight, body fat rate, muscle mass, body water percentage, body mass index (BMI) and more. It can measure health data in either normal or sport mode to provide more accurate measurements for a wide range of users. 

Supporting both Wi-Fi and Bluetooth connection, all health data measured is synchronized more conveniently and efficiently to your mobile phone and in the cloud for you to check anytime, anywhere. The Amazfit Smart Scale also supports up to 10 accounts, each of which can be used by up to 12 family members. The scale has smart user recognition to identify family members sharing the same account to more easily facilitate daily use. 

Amazfit X: The Future Is Now 

Introduced on Indiegogo last year, the Amazfit X represents a technological breakthrough in smart wearable devices--an innovative watch design allows you to fit more of what’s important on your wrist. With no physical button, a pressure sensitive sensor instead allows you to access everything at the press of your finger. The Amazfit X also features a 2.07-inch curved AMOLED display, titanium alloy uni-body and BioTracker™ 2 PPG optical sensor. With continuous 24-hour heart rate monitoring, blood-oxygen saturation measurement, sleep quality monitoring, stress level measurement and automatic sports detection, the Amazfit X harnesses the power of a curved lithium-ion battery to keep you on top of your game for up to seven days[9] on a single charge.

You can see the entire Amazfit line of products from CES 2021 at


[1]The 24-hour automatic heart rate detection feature requires the user to set and turn on the "heart health detection" feature in the app, and the minimum value can be set to 1 minute; this feature cannot be used for medical purposes or as a basis for medical diagnosis. For abnormally elevated heart rate alerts, when the set alert value is reached and there is no obvious activity in the last 10 minutes, the watch will vibrate. The detection results are provided for reference only. Please consult professional medical institutions if you feel unwell. Heart rate measurement cannot be performed while swimming, and the measurement accuracy may be affected by factors such as skin color, exercise type, and environmental temperature.
[2] The battery life may vary according to the settings, operation conditions and other factors. So the actual result may differ from the laboratory data.  The typical usage of nine days refers to the following condition: Worn for consecutive 24-hour periods, heart-rate monitoring (data recorded every 10 minutes) and sleep monitoring are turned on, and SpO2 is measured twice a day. Every day, the screen turns on to display 50 messages, and the user raises the wrist 200 times to check the time. The user exercises 90 minutes every week. Note: For people with dark skin, the battery life will be further reduced with heavy usage. The battery life is affected by various factors, and the actual amount of time may be slightly different from the nominal value.
[3] Four built-in watch faces. You can replace two of the built-in watch faces from a selection of 50+ online watch faces in the Zepp App.
[4] Only Amazfit Bip U Pro supports Alexa. Alexa will only be available in American English at launch. Alexa is not available in all countries/regions, and additional languages will be supported by subsequent OTA updates. To see the countries/regions availability, languages supported, as well as how to activate and use Alexa on your Amazfit Bip U Pro, please visit
[5] This product is not a medical device. The measurement data is intended for reference purposes only and should not be used to diagnose or monitor medical conditions. Additionally, data accuracy will be affected if the sensor area makes contact with skin that is tattooed, pigmented or deep-toned.
[6] A variety of factors can affect battery life, so the actual service time may vary. Four-week battery life for every day usage: heart rate monitoring enabled (measure every 30 second), “Lift to wake” disabled, buzzer enabled; 50 notifications and 1 alarm (beep for 30 seconds) everyday; steps and sleep tracking, 1 workout (run for 30 minutes) every week; data synchronization once a day.
[7] The battery life is about 8 hours on a single charge. The charging case provides an additional 16 hours, so the total battery life is about 24 hours. Usage Scenario: heart rate on, 50% volume, AAC mode, Thru Mode disabled. Tests conducted in-lab, battery life is affected by volume, sound source, environmental interference, product features, and usage habits, so actual results may differ from the laboratory data.
[8] Earbuds only, IP55 does not include the charging case.
[9] The data is sourced from Labs, based on: Everyday, turning on the all-day heart rate detection (detected once every minute), sleep and step count monitoring, receiving 200 notifications, lifting the wrist to see the time 50 times, and 5 minutes for other operations. Exercising every week for 2 hours with GPS. The battery life is affected by various factors, and the actual use time may be slightly different from the nominal value.

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